It’s been 33 years since Nevermind burst onto the scene like an apocalyptic feral scream that no one saw coming. But we should’ve. We needed it, goddamn it. Nirvana's Smells Like Teen Spirit was a rabid animal wearing a prom dress, a shotgun wedding between rage and apathy. The intro guitar riff alone had the power to detonate your brain stem, leaving you drooling, shaking, demanding more of whatever the hell this was.
It’s been 33 years, and the corpse of Nevermind still reeks. But like all good rot, it’s feeding the cultural ecosystem, its venom seeping into the water supply.
Load Up on Guns, Bring Your Friends: The Jan. 6 Echo
Let’s not kid ourselves - the line "Load up on guns, bring your friends" reads differently now. It isn’t a mosh-pit anthem for disillusioned suburban teens. Post-January 6th, it’s a goddamn polemic for every angry idiot with a red hat and a misfiring synapse.
It’s not hard to see those lines playing in the heads of the drooling mobs that stormed the Capitol. Hell, if Kurt Cobain were alive, he’d be sickened at the sight of the walking clichés loading up on guns - not to rage against the machine but to become the machine, pumping their fists in the air, screaming about freedom while shackling themselves to their own lunacy. Cobain didn’t make music for the sheep who think they’re wolves; he made it for the outsiders, the freaks on the fringe who had the clarity to see through the bullshit.
But January 6th, 2021? That was a grotesque parody. A bunch of doughy, wannabe revolutionaries parading their delusions like cheap Halloween costumes. If Smells Like Teen Spirit was an anthem for disillusionment, this was its bastardized echo, stripped of meaning, stripped of purpose, just a howl from the vacuum of idiocy.
Cobain knew about disillusionment. He bathed in it, poured it into every lyric, and it’s why "Load up on guns" still rings in our collective ears. The difference is, in 1991, it was a sneer against society’s decay. In 2021, it’s a prophecy fulfilled by people too stupid to realize they’re the villains in the story.
Here We Are Now, Entertain Us: TikTok, Reels, and the Erosion of Attention
"Here we are now, entertain us." Was there ever a more perfect line to sum up this brave new world of TikTok and Instagram Reels, where attention spans have been decimated to the length of a fart?
The line feels like a giant, middle-fingered premonition aimed squarely at 2024, where every waking moment is a thirst trap for your eyeballs. "Here we are now" — a population glued to screens, scrolling like addicts, demanding constant stimulation, needing it, because God forbid we sit in silence for more than 30 seconds without our brains imploding from the void and fear our own unexpressed thoughts bring.
In 1991, Cobain spat this line with an ironic sneer, already disgusted with the wave of fame crashing down on him. Fast forward three decades, and it’s less ironic, more tragic. We’ve collectively embraced the garbage fire of dopamine hits and distractions. TikTok and Instagram are pipelines injecting entertainment into our veins like a designer drug.
The song’s nihilism has morphed into a grotesque reality. Everyone's an influencer, everyone's a brand, and we all carry our circus in our pockets. Cobain didn’t live to see it, but he damned well predicted it: this culture of terminal distraction, of endless content vomit, where the line between creation and consumption is so blurred, it doesn’t even exist anymore. "Here we are now, entertain us" is the banner we all march under now, led by the pied pipers of algorithmic garbage.
And the saddest part? We’re entertained. Nevermind predicted it.
I Feel Stupid and Contagious: Anxiety in the Age of the Plague
Now, let’s talk about the delicious irony of "I feel stupid and contagious" in the time of the Coronavirus, a pandemic that turned every goddamn one of us into a walking biohazard.
But even without the virus, this line would still hit hard. 2020 unleashed a tidal wave of fear, anxiety, and paranoia, and we’ve all been riding that wave ever since. "I feel stupid and contagious" became the national mantra, an unwelcome badge we all wear as we scroll through doom-laden headlines and wait for the next shoe to drop. You walk down the street, and every cough, every sniffle felt like a loaded gun.
But the lyric taps into something deeper, doesn’t it? It’s not simply about the literal contagion. It’s the contagion of anxiety. It’s the viral nature of dread that has spread through every corner of our collective consciousness, helped along by 24/7 news cycles, social media doomscrolling, and the gnawing feeling that everything is unraveling. Cobain’s prophetic words hit with an even more bitter sting in the age of Covid, where everyone is both literally and metaphorically contagious with their fears, their stresses, their neuroses.
Hell, Cobain didn’t need a pandemic to see where we were headed. Anxiety was always there, lurking. The difference now is that it’s out in the open, infecting everything.
A Legacy of Rage and Apathy
33 years. Nevermind is old enough to collect a rock and roll pension now, but its relevance has never wavered. From the angry mobs loading up on guns to the TikTok zombies drooling for their next hit of content to the anxious masses suffocating under the weight of a global pandemic, Cobain’s howl resonates like it was written yesterday.
Nevermind was a warning shot. It’s not just that it reflected the early '90s zeitgeist of disillusionment, alienation, and the collapse of Gen X dreams. It created the blueprint for where we are now, 33 years later, when rage and apathy are no longer strange bedfellows but our default settings.
Nirvana didn’t want to save the world. They just wanted to tear down the facade and show us what was underneath. And now that we’re standing here, 33 years later, staring at the wreckage, all I can say is: we’ve gotten exactly what we deserve.
Great read. Our mutual mate Chris Zappa guided me to your work.
Amazing insight and great context for this moment in time.
Postmodernism started as an assault on capitalism, or at least it’s materialist, modernist, underpinnings. But in the end, all it did was dissolve whatever semblance of moral barriers were left, standing against it, as the machine assimilated postmodernism (and all of the rage against it) as its own philosophical weapon of choice.
We’re now living in a world where everything feels recycled—movie remakes, endless remixes. Loops of remixed loops, stuck in a revival of past trends, dark theme to light theme, square icon gets the edges rounded again—novelty/nostalgia. But underneath this surface-level cycle is something much heavier: a deep sense of exhaustion, a feeling that we’ve run out of steam both culturally and politically, a sense that the entire world has been hollowed out a spiritual and cultural void— a corpse bride that we keep dressing up for the wedding, pretending she still has a pulse.
Back in the '80s, there was still a glimmer of hope with, even though any truly existing alternative to this dystopian tragedy was barely holding on. Class conflict was exposed for all to see, but the repeated defeats of unions and the labor movement gave way to what we now call capitalist realism. This wasn’t just a practical shift—it was symbolic. The message was and is clear: “There is no alternative.” And eventually, most people stopped looking for one. Kurt Cobain included. Like many others, he realized he didn’t like the rules of the game and didn’t want to play anymore.
The system has become so efficient at absorbing everything outside itself that it’s now facing a new kind of crisis. With no more frontiers to colonize, no external opposition to crush, what’s left for us to devour?
For most folks in the West, the idea an alternative isn’t even part of the conversation anymore. Republican or Democrat, Coke or Diet. This demon doesn’t just shape the world we live in—it shapes what we can even imagine. Once, there was a resistance to advertising and the commodification of all things penetrating our subconscious. Now, we don’t even notice it. It’s just... there. Everywhere.
It’s tempting to romanticize the recent past, to think that things were more open, more alive with possibility. But this process has been at the heart of US culture for decades, if not implicit in materialist political liberalism itself.
The co-opting of rebellion has been going on quite a while as well. Not only did Cobain realize that what sold the best on MTV (and in the music industry) was a protest against MTV and the music industry—a maddening trap that forced him to face the reality of becoming a caricature of himself—What’s changed now is that the system doesn’t wait for subversive ideas to pop up and then crush them—it heads them off at the pass. It formats and shapes our desires before they even emerge. 'Alternative' and 'independent' aren’t outside the mainstream anymore; they’re its most marketable features.
Kurt Cobain. He was the poster child for our realization of this whole existential crisis. His frustration, his anger—it wasn’t aimless. It came from a place of knowing that every move he made was being packaged and sold before he even made it. His entire post-fame career was trapped in a vicious cycle: any act of rebellion was immediately absorbed into the very system he was trying to fight.
This was the postmodern condition Jameson warned us about—where all innovation feels impossible because everything has already been done. All that’s left is to rehash the past, to speak in the voices of those who came before us. Success in this world doesn’t feel like victory anymore; it feels like selling out, because once you’ve hawk tuah’d, you’re just the next thing to be commodified. But hey. At least you have a bit more money. #blessed
Cobain’s death was the final nail in the coffin for rock’s subversive and utopian dream.
What has come after has been wave after wave of pastiche repetitions and fusions of old forms, but this time with the angst aesthetically bottled, branded, and reborn, in the style of Cobain.